Therapist business mentoring for counsellors, psychotherapists, psychologists, physiotherapists, and allied health professionals in private practice. Two structured options: a 60-minute diagnostic that identifies your primary constraint and produces a 30-day plan (€120 + VAT), or a 4-hour deep-dive with benchmarking and a written 12-month roadmap (€475 + VAT). Both delivered personally by David Callanan.
Most practice owners arrive knowing something isn’t right but unable to pinpoint exactly what. Here is what the sessions typically surface:
A €10 fee increase across 20 weekly sessions is €10,400 per year. Most therapists who haven’t reviewed their fees in two years don’t know what that gap is costing them.
Two unconverted enquiries per week at €80 per session across an eight-session average caseload. Clients who would have chosen you — if the journey from finding you to reaching out had been clearer.
Booking messages, chasing payments, rewriting the same emails. At your clinical rate, that is a material cost being paid in time rather than money, every single week.
Both the Mentoring Session and the Performance Sprint identify these gaps. The difference is depth, benchmarking, and the length of the roadmap.
Who you help, how you describe it, and whether the right clients can find you and recognise themselves in your messaging. Most practice owners are too broad — which makes them invisible in a crowded market.
Whether your fees reflect your accreditation, experience, and specialism — or whether they’re set from anxiety rather than value. We address the gap and the confidence to close it.
Where your clients come from, how many channels you control, and what happens between someone finding you and making contact. This is where most practices leak — invisibly.
Booking, admin, payments, intake, communications — what’s automated and what’s consuming your evenings. The session identifies the specific changes that recover the most time.
Both options cover all four areas. The Mentoring Session identifies the primary constraint and produces a 30-day plan. The Performance Sprint covers every area in full, adds benchmarking, and produces a 12-month roadmap.
The right starting point if you want fast clarity on a specific problem — or if you’re not sure where the main constraint in your practice actually is.
A deeper engagement for practice owners who want the complete picture — not just a starting point.
Therapist Business Mentoring Wellmarkit is a specialist healthcare advisory team — not a generic business coach or a marketing agency that dabbles in therapy practice. The team understands the specific commercial pressures of running a private practice: inconsistent enquiries, pricing anxiety, unpaid admin hours, and the gap between clinical training and business reality. We bring expertise in private practice positioning, ethical marketing for regulated professionals, pricing strategy, practice management software (WriteUpp, Zanda, Jane App, Cliniko), AI tools, and the compliance landscape across IACP, IAHIP, BACP, PSI, CORU, and HCPC. David Callanan delivers every Mentoring Session and Performance Sprint personally — but behind every session is a team that builds the systems, templates, and playbooks that turn your 30-day plan into real changes in how your practice operates. We work exclusively with regulated healthcare professionals. The founding principle is straightforward: we help people who help people.
Real feedback from therapists and allied health professionals who booked a session and left with clarity they’d been looking for.
No. Both sessions are standalone products with defined outcomes. David will mention other Wellmarkit services if they’re relevant, but there is no pressure and no follow-up if you don’t want one. Many clients find a single Mentoring Session sufficient.
That’s the most common concern — and the most valid one. Generic advice almost always misses the ethical constraints, professional body guidelines, income patterns, and compliance requirements specific to private practice. Every session is built entirely around how therapy practice works. Not how a generic SME works.
The honest answer is that it depends on what changes as a result. For some owners, the highest-impact outcome is a fee correction: a €15 increase per session across 20 weekly client hours recovers €15,600 per year. For others, it’s fixing an enquiry conversion problem worth €5,760–€8,640 annually. For others still, it’s identifying a grant or funding stream worth €2,150–€10,000. The roadmap typically surfaces two or three changes of material value. The question isn’t whether €475 is a lot. It’s what staying where you are costs over the next 12 months.
The Mentoring Session takes one hour. The Performance Sprint is four hours across two sessions. The plans they produce are designed to save you far more time than they require.
You can research indefinitely. What these sessions provide that self-research doesn’t is calibration: someone who has worked across many practices at different stages, who can look at your specific situation and tell you what to prioritise. The value isn’t information. It’s precision and experience applied to your practice.
The Mentoring Session is €120 + VAT. The Performance Sprint is €475 + VAT. The Therapist Business Club is €39/month (first month free). The Practice Launch Bootcamp is €300 + 3 months Club access. In Ireland, LEO mentoring funding may apply — ask us when you make contact.
Not everyone is ready for a one-to-one session. If you’d prefer to start with structured resources, peer community, and monthly expert guidance, the Therapist Business Club is built for that.
For €39/month you get access to proven practice templates and playbooks, monthly group training, expert guest sessions, and a private community of practice owners who take the business side of their work seriously.
First month free for Founding Members. No long-term commitment. Cancel anytime.
Wellmarkit offers two structured one-to-one mentoring options for counsellors, psychotherapists, psychologists, physiotherapists, and allied health professionals in private practice. The Therapist Business Mentoring Session (€120 + VAT, 60 minutes) is a focused diagnostic that identifies the primary constraint and produces a prioritised 30-day action plan. The Therapy Practice Performance Sprint (€475 + VAT, 4 hours across two sessions) covers every area in full, includes benchmarking against comparable accredited practices, and delivers a written 12-month roadmap. Both are delivered by David Callanan and are entirely separate from clinical supervision.
Wellmarkit is not a generic marketing agency, a social media management company, or a life coach. We work specifically with regulated healthcare professionals who want clear positioning, confident pricing, better systems, and more consistent enquiries — without compromising the professional standards their registration bodies (IACP, IAHIP, BACP, PSI, CORU, HCPC) hold them to.
A structured advisory process where a practice owner works with a specialist advisor to identify and resolve the commercial, operational, and positioning challenges that limit private practice growth. Unlike general business coaching, it is specific to the realities of regulated healthcare practice — including professional body guidelines, ethical marketing constraints, clinical income patterns, and compliance requirements.
The Mentoring Session (€120 + VAT, 60 minutes) identifies your primary constraint and produces a prioritised 30-day plan. The Performance Sprint (€475 + VAT, 4 hours across two sessions) covers every area in full, includes benchmarking against comparable accredited practices in your area and specialism, and delivers a written 12-month roadmap with specific, sequenced recommendations. If you’re unsure which to choose, start with the Mentoring Session — it will tell you clearly whether the Sprint is the right next step.
Benchmarking compares your practice against comparable accredited therapists operating at a similar stage in your region and specialism — including what they charge, how they position themselves, and how their practice is structured. This is data you cannot produce yourself. It is one of the most valuable outputs of the Sprint.
The Mentoring Session is €120 + VAT. The Performance Sprint is €475 + VAT. The Therapist Business Club is €39/month (first month free for Founding Members). The Practice Launch Bootcamp is €300 + 3 months Club access. All sessions are delivered online. In Ireland, LEO mentoring funding may apply.
Wellmarkit is a specialist healthcare advisory and implementation team led by David Callanan — a Chartered Accountant (ACA), CIMA-qualified professional, and LEO-authorised business mentor with 25 years of senior international experience at GE, Expedia, and GAVI (the Vaccine Alliance). David delivers every session personally.
Yes. Clinical supervision focuses on therapeutic practice — case management, ethical decision-making, and professional development. Business mentoring focuses on your practice as a commercial entity — how clients find you, how you price, how admin is managed, and how the practice grows. Most therapists have the clinical support covered. The commercial side is what’s consistently missing.
Three reliable indicators. First, if you have rarely or never raised your fees despite years of additional training. Second, if your diary is consistently full but your income still feels precarious — the rate is the problem, not the volume. Third, if you feel uncomfortable discussing fees or routinely offer reductions without being asked.
You receive your written findings and prioritised action plan within 48 hours. Most practice owners implement the first changes independently. If you want ongoing support, the Therapist Business Club (€39/month) is designed for that. There is no obligation to continue.
Yes. Wellmarkit works with counsellors, psychotherapists, psychologists, physiotherapists, and allied health professionals across Ireland, the UK, the US, and Switzerland. All sessions are delivered remotely. Recommendations account for the relevant regulatory context — IACP and IAHIP in Ireland, BACP and HCPC in the UK.
In Ireland, LEO mentoring funding may cover part or all of the session cost. Ask us when you make contact and we’ll confirm eligibility. Wellmarkit is an authorised LEO mentor across approximately 20 Local Enterprise Offices.
No. The Mentoring Session identifies your primary constraint and gives you a starting point. The Performance Sprint covers every area in full, includes benchmarking you cannot produce yourself, and delivers a written 12-month roadmap. It is a fundamentally different engagement in scope, depth, and output. The two-session structure gives you time to process what emerged in session one, and gives David time to prepare your benchmarking properly.
The Mentoring Session takes one hour. The Performance Sprint takes four. Both are designed to change how the next twelve months look. That is the trade.
No pressure. If we’re not the right fit, we’ll tell you. You’ll leave with a clear next step regardless.
